In a SHOCKING report from airtime buying agency, they make the astonishing claim that "Da Ali G Show" is better than top Channel 5 soap "Family Affiars"...
This is based on the fact that cool young rich people like funny entertaining shows like Ali G and Big Brother, and only pensioners and unemployables watch TV during the day. These "lower classes" are of no value to advertisers, as they don't buy Audi Quattro's and expensive lager, so they don't want to advertise during their shows.
For the record, the average popEx player is a fat cat director of a newly floated .com, and has masses of disposable spendable, so why not take out a banner ad capmaign now? Call 020 7691 4555 and ask for the advertising department. Aaaight?
This content originally from my popliar (in the tail end of the nineties) website popex.com. Some of this contributed by other people, so mainly originally written by me. I replicated this content here when popex finally shut down at the start of the noughties. Hope this ignites memories if you read this.